Lead Generation Machine: Cold Email B2B Sales Master Course
- Description
- Curriculum
- FAQ
- Reviews

You might be offering an amazing product or service…but getting your foot in the door to schedule that first meeting with your dream clients is usually the hardest part.
Most people aimlessly try finding new clients by cold calling or going to networking events, which we all know can lead to inconsistent results, and frankly, can be a huge waste of time. There has to be a better way, right?
Fortunately, there is a PROVEN method top sales people and entrepreneurs having been using to schedule appointments with their dream clients for years, and it’s called COLD EMAILING.
Now cold emails are, easily and decisively, one of the most effective ways for an individual or business to develop a business relationship with another company.
Email is so pervasive in our everyday lives, and will continue to be the overwhelmingly dominant form of communication to do business in as time goes on.
Not a day goes by where you, or someone around you, doesn’t check their email. As a sales person or an entrepreneur, this is a powerful concept.
Unfortunately…
MOST PEOPLE FAIL AT COLD EMAILING
For most people, whether they’re sales people, freelancers, consultants, or entrepreneurs, they spend hours of their personal time writing and sending poorly written emails that get ZERO RESPONSES…and eventually give up thinking cold emails don’t work.
Here’s the good news: this failure is an OPPORTUNITY for YOU.
As long as you use our PROVEN LEAD GENERATION COLD EMAIL MACHINE (which I’ll show you how to do step by step), you can get a meeting with ANYONE.
Here are some of the many things I’ll cover for you in this course that trains on how to master cold emailing (and, get meetings with your dream clients):
- We will show you how to create a Lead Generation Machine for developing consistent new leads and prospects to grow your business
- How to send cold emails and get a meeting with ANYONE from small, medium, and Fortune 500 companies
- Where to mine new potential clients for your business and add them to your lead generation machine
- How to find the right decision maker to reach out to
- How to find ANYONE’s email address
- Why identifying your customers’ main PAIN points is critical and how to solve for their PAIN
- How to think and write like a professional copywriter
- How to use the PROVEN Lead Generation Cold Email Machine
- Bonus Cold Email Scripts and Templates for every situation
- When and how to follow up to people who “play hard to get”
- How to handle objections like “we don’t have the budget”
- How to convert emails into REAL meetings via phone or in-person
This course will teach you EVERYTHING you need to know to get a meeting with ANYONE whether you’ve tried cold emailing before or you’re just getting started.
I’ve personally tested all these bullet proof email strategies myself with small, medium, and Fortune 500 companies in all types of industries like retail, real estate, health care, etc. as one the TOP sales people at Oracle and Y-Combinator backed startup, Lob.
I promise these cold email strategies WILL WORK for YOU whether you’re a sales person, consultant, freelancer, or entrepreneur or your money back guarantee.
30-DAY MONEY BACK GUARANTEE
This Lead Generation Cold Email Master Course is designed to walk anyone through the steps to get a meeting with your dream clients and grow your business. Everything is given to you. You’ll have all the tools you need.
If you do this program, take action and don’t generate more leads then I will give you a full immediate refund. No questions asked.
So if you’re ready to TURBOCHARGE your business and get a meeting with ANYONE with cold emails, I’ll see you inside!
-Patrick
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1About me: how this course came to be
An introduction on my credentials and how this course started!
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2Developing the Right Mindset and Debunking Cold Email Myths
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3Prospecting with Cold Emails 101
Introduction to prospecting and sending cold emails.
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4Goal Setting
Go over the importance of writing down your goals.
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5Whale Hunting and Fishing
Here we'll learn two main types of prospecting with cold emails: whale hunting and fishing.
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6Prospecting Schedule
How to let up your prospecting schedule for your lead generation machine.
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7Building Your Hit List
How to build your cold emailing hit list using google sheets or excel.
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8Ideal Customer Profile (ICP)
How to build your ideal customer profile.
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9Effort vs. Revenue
The most effective way to allocate your time when sending cold emails.
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10Mining Companies with Google
How to use google to find companies to cold email.
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11Mining with Popular Directory Sites
How to use popular directory sites to find companies to cold email.
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12Mining Conferences and Attendee Lists
How to find companies using conferences to cold email.
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13Mining Award Winners
Looking for companies to cold email using award winners.
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14Using Your Personal Network
How to use your personal network to find companies and people to cold email.
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15Mining LinkedIn
How to use LinkedIn to mine for companies to email for your lead generation machine.
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16Online Communities
How to locate online communities to find companies that fit your ideal customer profile.
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17Why Finding the Correct Stakeholder is Important
The importance of finding the right stakeholder at a company to send a cold email to.
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18LinkedIn
How to use LinkedIn to identify stakeholders to add to your lead generation machine.
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19Company Website
Using a companies website to find stakeholders to add to your lead generation machine.
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20Personal Network
Using your personal network to find people to add to your lead generation machine.
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21Articles and Press Releases
Using articles and press releases to identify stakeholders.
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22Why Email First
Why you should email your prospects on your lead generation machine hit list first before any other form of communication.
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23Clearbit
How to use Clearbit to find emails and add them to your lead generation machine.
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24Mailster & EmailGenerator.io
Intro on how to use mailster and emailgenerator.io for your lead generation machine.
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25Hunter.io
Intro on how to use hunter.io for your lead generation machine.
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26Datanyze
Intro on how to use datanyze for your lead generation machine.
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27Facebook
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28Data.com
Intro on how to use data.com for your lead generation machine.
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29Norbert
Intro on how to use Norbert for your lead generation machine.
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30LeadIQ
Intro on how to use leadiq for your lead generation machine.
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34Length, Tonality, & Your First Sentence
The importance of length, tonality, and your first sentence in your lead generation machine formula.
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35How to Personalize Your Emails
Personalizing your cold emails for your lead generation machine.
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36Format and Spacing
How to format your cold emails for desktops and mobile devices.
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37Using a Company Email and Formatting Your Email Signature
Why you should a company email for your cold emails and how to format your email signature.
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38Having a Professional Website
How having a clean website can greatly impact your lead generation machine.
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39Inspiring Curiosity
How to inspire curiosity with your prospects and influence them to respond to your emails.
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40How to Email info@/Generic emails
Templates to use when emailing a generic email address.
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41Using Emojis, Exclamation Points, and Smiley Faces
Rule of thumb for using emojis, exclamation points, and smiley faces.
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44How to Succeed with Email Scripts and Templates
Developing the right framework when using cold email templates to achieve the highest level of success.
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45The Pain Doctor Formula
Using the Pain Doctor Formula to craft your cold emails.
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46Appropriate Person Formula
Using the Appropriate Person Formula for your cold emails.
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47Creating an Internal Referral
How to create an internal referral within a company.
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48Event Based Cold Emails
How to send event based cold emails.
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49Offering Value
How to offer value to your prospects.